How to Adapt Your Presentation to All Types of Learners

Posted on September 27, 2012 in Creating Rapport, Public Speaking, The Key to Make a Successful Presentation, Tips & Tricks by Toke Kruse | Tagged: , , , , , , , , ,

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Because of the difference in learning styles, everyone of your audience members will prefer to learn in a different medium.  Your audience will almost always have representation from all types of learning styles, which are Auditory, Reading/Writing, Visual and Kinesthetic learners.  Here we will discuss a bit about the characteristics of each of these are, and how to curtail your presentation to be sure you are delivering your presentation effectively for each.


1. Auditory Learners – As you could have guessed by the  title, Auditory learners tend to learn the best when information is presented in ways that they can hear.  This is where your soundtrack, and your multiple media part of your presentation can be effective.

To give auditory learners a fair opportunity, reinforce your points by adding a soundtrack that may audibilize the text which is presented.  Media clips, such as videos can also be beneficial as it will help create memories in which information can be attached to.

Have you ever been able to remember song lyrics easily, but forget information in a textbook?  You may be an auditory learner.


2.  Reading/Writing Learners – Read write learners may be the most targeted audience in the usual model of presentations.  They thrive on organized lists of information, presented in a linear fashion and can easily remember facts when presented via text. Graphs and charts should be accompanied by lists of texts that display the same information to give the reading and writing learners a good medium in which to remember the data presented.

When presenting information in another medium such as movie clips or sound clips, have recaps of key words and ideas that are in list formats to be sure that the reading and writing learners have a fair shot at comprehending the information.

Do you forget information that may be presented in pictures, movies, or sounds, but remember books and lists well? You may be a reading and writing learner.


3 .Visual Learners – Remember the graphs and charts we just discussed?  These are the audience members who love graphs, charts, and diagrams that present information.  Demonstrations that involve the crowd and give visual representation of data will be appreciated from this fraction of your audience.

Using vivid vocabulary in your presentation may help these audience members paint a mental image in which they can remember the data presented.  Constantly talking and listing information will put these audience members to sleep and be a sure way to ensure they don’t take anything away from your presentation.  Stay exciting with your visual aids and media and these audience members will be well suited.

Now try to remember the last presentation you attended: Do the visuals stand out in your head before data or audio? If this is the case, you may be a visual learner


4. Kinesthetic Learners – Kinesthetic learners are going to benefit most from the hands on approach of teaching.  In short, do more, talk less.  Crowd participation in your presentation will be a vital factor when presenting to the Kinesthetic learners.

Try to have some type of activity that can reinforce key points in your presentation that involves crowd participation.  Problem solving in real time, presenting questions and asking for opinions and answers from the crowd may be one good way.  Do you like to learn by trial and error, and solving problems in a real time manner? Get bored when you have to be still and listen for long periods of time? You may be a kinesthetic learner.


Though it is true that the brain assimilates information through all four channels, one usually reigns dominant within individuals.  By incorporating all four teaching techniques within your presentation you are sure to tap into each audience members preferred learning method, giving each member an equal opportunity to fully appreciate the presented information.  Also, curtailing your presentation to all types of learners will keep your presentation exciting, rich, and keep the audience awake by wondering how you will present your information next.  Any presentation that uses only one method is short-changing a good portion of the audience.  For more information, check out Lyrceum Books PDF!





  1. […] – Giving the audience a chance to be a part of the presentation will not only help  reinforce their learning, it will help them get closer to you as a […]

  2. I question how much that has to do with autoridy vs. visual. I have always been much more autoridy (although I’m more balanced as I get older), but I do the same thing. I think it’s more about being a thinking person vs. an associating person. Some of us feel we have to understand the questions and forulate a reasonable response before we can answer it. Other people feel that can just respond with something off the top of their heads.That business of looking away is something I think most people do while think… it’s just that not everyone feels the need to think while holding a conversation.

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