Guest Post by Nichole Auston, Marketing Manager, RO|Innovation
Whether you are in marketing or sales, chances are at some point you will have your hand in creating a sales presentation. Maybe it’s a deck intended for use during in-person presentations, or one meant to be shared after a meeting with potential customers. Regardless, thought, effort and resources must be put into creating that asset.
Don’t let all that hard work go to waste…especially if the presentation wins your customers over! Share and duplicate your success with others on your team and actually get your sales presentations used and re-used, by keeping these four tips in mind: Read more
Guest Post by Kevin Jordan
It is well known that educational, in-person presentations that teach people about your products and services can be highly effective in generating leads for a small business. The problem for many businesses is that it takes a significant effort to prepare and promote a presentation for a live event. Sometimes, the amount of work involved just doesn’t seem worth it, especially if only a few people attend. But what if you thought of your presentation not as a one-time event limited to a few people, but as a valuable piece of educational content, to be used over and over again in your marketing? Here are four suggestions for getting more mileage out of your educational presentations: Read more
Guest post by Mike Kamo
“You can see by the chart here that, by purchasing our fantastic widgets, you are going t…” Blink. You’ve lost them. Your sales presentation is over before it started.
You’ve got a poor presentation there, my friend.
Well, are you ready to get a win at your next sales presentation? Sure, the chances of closing a deal at a sales presentation aren’t typically overwhelming, but what you can do is Read more
Do you get the shakes, the queasies, or the heebie-jeebies when it’s time to get in front of people and give a presentation? If so, you are not alone. In fact, there’s a good chance that “stage fright” is way up there on the list of most people’s fears – somewhere between “heights” and “creepy crawly things.”
The thing is, no matter much you hate (or fear) giving presentations, there are probably times when you just have to do it. Professionals in a variety of job fields routinely give presentations of some sort, whether they’re in business, social work, medicine, or university teaching. Seriously, even poets – you know, the shy, reclusive types – end up having to give public readings on book tours and such.
Public speaking can be a challenge for most people. To help you keep calm and focused during an important presentation, you can call on mindfulness as a tool. “Mindfulness” is a fancy word for paying deep attention to this very moment, rather than dwelling on the past or fretting about the future.
Here are the top three mindfulness techniques that can turn you into a confident speaker. They won’t cost you anything, and you can do them almost anywhere (although a little privacy is helpful).
Most people have a hard time with public speaking, due to stage fright or worries about being seen as incompetent. Women presenters tend to carry even more baggage into their presentations, thanks to generations of cultural messages about being “ladylike.”
Here are three of the most common ways that women allow this cultural baggage to prevent them from making powerful, effective presentations. (Note: These mistakes are commonly seen in women presenters, but plenty of men make them, too. Readers of any gender might find helpful tips here.) Read more
What is it about PowerPoint that turns intelligent and articulate people into droning robots? We’ve all been there—trapped in a deadly dull presentation where a guy in a suit is reading his PowerPoint slides aloud to the audience, bullet point by painful bullet point.
If you want to avoid being “that guy,” there’s one thing—and only one thing—that you need to know.
The secret to avoiding this presentation-killing mistake is this: Put the focus on the audience, where it belongs. Read more
The human brain is not designed for bullet points.
Let’s face it, bullet points are boring—and they’re the number-one reason that PowerPoint audiences lose interest in your presentations.
A better strategy is to use compelling visual aids instead of bulleted lists. Here’s the good news: PowerPoint 2013 has a great feature called SmartArt that can help you transform those boring bullet points into a visual aid. Read more
Ever wished that you could learn just one guaranteed, like-magic trick for wowing an audience, every single time?
You’re in luck—this one trick does exist. It combines three key strategies that work together to produce an unforgettable presentation that gets results.
Ready to get the lowdown on masterful presenting? Read on…
We’ve all been subjected to mind-numbingly boring PowerPoint presentations. In fact, so-called “Death by PowerPoint” is so common, one group of psychologists even conducted a study on the key psychological flaws of ineffective PowerPoints.
One interesting finding of that study: most people can’t even pinpoint what it is that makes a presentation a bad one – they just know a bad presentation when they see it. The researchers concluded that presenters in any field could use some training in psychological factors that influence presentation effectiveness.
Want to create a great PowerPoint presentation? Streamlining your content should be your top priority, but you can also rely on built-in PowerPoint tricks to make your slide design sizzle.
Keep reading for five essential PowerPoint tricks that will make your presentation memorable.